About supply management and marketing of insurance

Research Area in About management and marketing of insurance

Latest Research Area in management and marketing of insurance

Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm's marketing resources and activities

was developed to express the need to integrate the key business processes, from end user through original suppliers.Original suppliers are those that provide products, services, and information that add value for customers and other stakeholders. The basic idea behind SCM is that companies and corporations involve themselves in a supply chain by exchanging information about market fluctuations and production capabilities.